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Yesterday, we cared about last-click. Today, we move the frame. Progressive marketers invest in potential over histories: using their first-party data in a predictive way, to target the right person at the right time with the right message, to influence behaviour.
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Steve McQuillen
Founder, TechMatter
“We use Programmai’s Predictive Audiences to focus on incremental growth. The ROI has been fantastic!”
Rebeca Smith
Founder, TechMatter
“They soon rolled out predictive as the de facto strategy for all territories – across Paid Social, Paid Search, and Display for B2C and B2B.”
Steve McQuillen
Founder, TechMatter
“We use Programmai’s Predictive Audiences to focus on incremental growth. The ROI has been fantastic!”
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Steve McQuillen
Founder, TechMatter
“For Europe’s largest hair and beauty booking app, performance in their most mature market had flatlined.
They soon rolled out predictive as the de facto strategy for all territories – across Paid Social, Paid Search, and Display for B2C and B2B.”
They soon rolled out predictive as the de facto strategy for all territories – across Paid Social, Paid Search, and Display for B2C and B2B.”
Steve McQuillen
Founder, TechMatter
“The work that Programmai has done in segmenting our audience to provide meaningful uplift and actionable data has been fantastic. The team at Programmai have provide support and build models that work for our objectives!”
Steve McQuillen
Founder, TechMatter
“For Europe’s largest hair and beauty booking app, performance in their most mature market had flatlined.
They soon rolled out predictive as the de facto strategy for all territories.”
They soon rolled out predictive as the de facto strategy for all territories.”
Steve McQuillen
Founder, TechMatter
“We had struggled to find new customers from prospecting for a long time, but Programmai changed all that in a matter of weeks.
The product does its thing in the background and allows us to convert new customers everyday, in a profitable way. Segmenting audiences with confidence, they shifted focus onto incrementality.”
The product does its thing in the background and allows us to convert new customers everyday, in a profitable way. Segmenting audiences with confidence, they shifted focus onto incrementality.”
Rebeca Smith
Founder, TechMatter
“We had struggled to find new customers from prospecting for a long time, but Programmai changed all that in a matter of weeks.
The product does its thing in the background and allows us to convert new customers everyday, in a profitable way. Segmenting audiences with confidence, they shifted focus onto incrementality.”
The product does its thing in the background and allows us to convert new customers everyday, in a profitable way. Segmenting audiences with confidence, they shifted focus onto incrementality.”
Rebeca Smith
Founder, TechMatter
“For Europe’s largest hair and beauty booking app, performance in their most mature market had flatlined.
They soon rolled out predictive as the de facto strategy for all territories – across Paid Social, Paid Search, and Display for B2C and B2B.”
They soon rolled out predictive as the de facto strategy for all territories – across Paid Social, Paid Search, and Display for B2C and B2B.”
Rebeca Smith
Founder, TechMatter
“When we first met Programmai, we were skeptical. We'd tried lots of products before and none of them made any difference to what we were doing internally.”
Rebeca Smith
Founder, TechMatter
“The work that Programmai has done in segmenting our audience to provide meaningful uplift and actionable data has been fantastic. The team at Programmai have provide support and build models that work for our objectives!”
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